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What would happen if Elon Musk announced that Tesla was building a phone…?
Like Apple, Tesla is admired as both a technology company and a luxury product company.
Steve Jobs was a master presenter.
Elon Musk is not a master, but he is very charismatic and successfully builds buzz around every new Tesla product launch.
Tesla also has manufacturing prowess and Elon Musk is a genius when it comes to technology.
Tesla could take the same approach that it took with its vehicles and launch an extremely high end phone that would only appeal to the ultra luxury market. It would compete with the iPhone X.
I doubt a Tesla phone would happen, but while many investors are hoping for TSLA to come crashing to earth and proving it by shorting the stock the stock keeps performing, even though Tesla keeps borrowing money and burning through cash. SolarCity makes sense long term, but the current fundamentals are not something that attract the rocks like Warren Buffett.
Tesla’s rise and future is all about hope and that the stock market is more about human beliefs than about logic and underlying fundamentals.
What would happen if Tesla launched a phone? It would probably do very well.