Many sales jobs are comprised of hitting singles.
Insurance is one of these.
Very few people want to talk about insurance.
Sometimes it’s 100 “no” answers for every 1 “yes“.
Yes, very good business for baseball batting average analogies… Because your “at bats” matters a lot.
On top of no one wanting to talk about insurance, there’s also the incumbent you’re battling with. Every new client of yours is a client someone else lost.
A zero sum game.
But then those singles start to add up.
Over time, incrementally, you’re making a living.
The phone starts to ring.
The renewals… The heavenly renewals.
Being an insurance producer is a horrible business.
Horrible.
Until it’s not.