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If you have a WordPress site and your logo doesn’t look “crisp” and clean it can be fixed by using a “scalable vector graphics” or SVG file.
PNG, JPEG and GIF files will get pixelated when reduced or increased in size.
However, a scalable vector graphic (aka “SVG” file) will expand or contract exactly to appear perfect and crisp in any size you want.
SVG files do not lose their resolution.
WordPress SVG Plugin
Out of the box, WordPress doesn’t work with SVG files. However, you can use a plugin to accept and display SVGs.
Just follow the steps in this article to install an SVG plugin on your WordPress site and you’ll have a crisp logo.