Seth + Tim = Better Than Seth or Tim

The recent podcast interview between Tim Ferriss and Seth Godin demonstrates once again that healthy collisions can supercharge performance. I love both of these individuals for the work that they do. However, in this case, Seth + Tim = a better result than just Seth or Tim separately. Classic 1+1=3. Of course, the ideas in this podcast interview are not necessarily new… Seth has been providing this advice in different ways for years. Indeed, Tim references blog posts from Seths Blog from back in 2010. However, the conversation between them…

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How to Search Within a Website Using Google

How to easily Search Within any Website Using Google

For many years Google offered “Google Site Search”, a premium service that allowed you and your customers to search within your own website using Google. Google officially retired its “Google Site Search” service in 2018… This means if you want to search within a website using Google today, you have to use a special “search operator” on Google.com. This can be done easily and works well to search any website that is indexed by Google. How to Search Within a Website Using Google If you need to search within a…

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Which is Better? GoDaddy vs. Bluehost Email

If you’ve created a blog or custom website for yourself, Bluehost email offers a simple way to set up a free email at a custom domain… You can also set up forwarding for your custom email to forward to a Gmail account. Whether you have the domain registered with Bluehost or not, you can set up an email with it. For example, if you own “spiffyshark.com” and you want to have a custom email address (i.e. hello@spiffyshark.com) you can create this for free using Bluehost. You can also set up…

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Sucky Internet Copywriting Insight…

I first learned about Laura Belgray through the Sidehustle Nation podcast. Laura is an expert at copywriting who advises businesses on how to write like they would talk in real life… Natural, conversational speaking that has clarity, personality and resonance. The problem with most writing online is that people speak as if they are afraid they’re offending someone… Indeed, fear is a huge part of most people’s days so they probably are afraid! The result is that they tone their message and language down… They repeat just. the. facts. ma’am.…

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Blog Earning $100/Month = $117,606.89 After 30 Years

Most Americans do not have enough to retire on… This is true. But can you start a blog earning $100 per month? Of course. If you start a blog and earn $100 per month ($1,200 per year) from AdSense or another online business model, this is enough to add up to $117,606.89 after 30 years. $117,606.89? How can this be true…? After all… $1,200 per year x 30 years = only $36,000 But not if you invest your $1,200 in blog earnings in the stock market every year. According to…

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1 in 3 Americans Don’t Have Enough to Retire On

A recent study by Northwestern Mutual found that 1 in 3 Americans have less than $25,000 in retirement savings. And 21% of Americans have $0.00 saved for retirement. The average length of retirement is 20 years… How are you going to live for 20 years on nothing? If you’re still young, take advantage of tax incentives such as an HSA. If you have an entrepreneurial itch you want to scratch, consider forming an LLC or S-Corp to run your business through. If you’re approaching retirement, one option in addition to…

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How Do I Avoid Platform Risk?

how to avoid platform risk

In the realm of online businesses,  platform risk comes from having a business model with an over-reliance on a particular online marketing or publishing platform. Major online marketing and publishing platforms include Google, Facebook, Twitter, LinkedIn, Pinterest or Medium… This oligopoly controls the majority of the web. Indeed, these platforms control so much of our attention online that they are almost impossible to ignore. They have massive audiences and their business models revolve around convincing you that the more time you invest in them, the more successful and well-connected you could be.…

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What is Really Simple SSL?

If you run an online business, perhaps you have heard that Google recently implemented a rule that any website that does not use SSL will have a huge “NOT SECURE” label plastered on it in the browser URL bar. Yup, it’s for reals. So how can you fix this problem for yourself? Use “Really Simple SSL” plugin if you run a WordPress site. What is Really Simple SSL? Really Simple SSL is a free WordPress plugin that you can easily install on your site. It’s a great plugin that has…

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Daily Blogging and Self-Awareness

I’ll never forget some advice I heard in an audio interview with Seth Godin. Darren Hardy, who was the publisher of Success Magazine for many years, was conducting the interview. Darren always asked the same question at the end of an interview with an expert… “What’s the one thing you would recommend for our readers and listeners to do to take action today.” Darren had hardly finished asking the question when, without hesitation, Seth said: “Start a blog and write in it every day”. I had already heard this from…

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