Side Hustle Archives | Midlife Croesus

Is Inbound Marketing Dead or Dying?

June 1, 2018June 2, 2018 midlifecroesus

When done correctly, over time, content marketing (aka inbound marketing) has the best return on investment (ROI) when compared to pay per click marketing. This is not an apples to apples comparison, though… Inbound marketing results take time. PPC marketing results are immediate. Inbound marketing is “forever”. PPC marketing is driven in shorter, measurable bursts. Inbound marketing costs “time”. PPC marketing costs cash and time. Because of the time only aspect of inbound, it has been the favorite of bootstrappers and progressive chief marketing officers for years. For “laptop lifestyle”…

How to Reinvest Passive AdSense Income with Acorns

May 26, 2018July 4, 2018 midlifecroesus

Reliable passive income streams for new bloggers are hard to find, but AdSense is still one of them… Even though it’s been under assault by ad blockers in recent years, AdSense is still a great choice for beginning bloggers. Indeed, if you’re a new to blogging, AdSense may be one of the few ways to earn some extra money while you build a following. AdSense is free software from Google that reads the content of the blog posts on your website and places relevant pay per click advertisements in the…

WP Courseware eLearning Plugin For WordPress

May 19, 2018May 19, 2018 midlifecroesus

Even if you aren’t aware of it, there’s a good chance that you have some unique knowledge that others would benefit from… Perhaps it’s related to your professional career as a zombie makeup artist… or your mycology hobby, or your unique style of iPad illustration or cartooning. Whatever your skills are… On the Internet those skills create an opportunity! You have an opportunity not only to solve a problem for someone else who is looking to learn, but also create a business for yourself. How? Create an online course to…

Side Hustles as Art

March 28, 2018March 28, 2018 midlifecroesus

Creative itches need to be scratched or they drive you crazy. If you paint, sculpt, write, have lots of ideas for things you want to build or whatever, you need to get your ideas out of your head and into the world. If you’re a creative person, that feeling shouldn’t be ignored. The challenge is finding the discipline to control the animal inside. To tame yourself, and your ideas, long enough so that you can actually make them real. Side hustles are a form of art. You know you want…

How a Loss Leader Can Improve Your Side Hustle

March 20, 2018March 20, 2018 midlifecroesus

When I was growing up there was a store called “Stereo Discount Center” on the East Side of Providence. They had a wide range of speakers, receivers, amps, record players, TVs and accessories like Monster Cable, etc. Stereo Discount had a special room for the super high-end stuff. They kept the fancy McIntosh amps and slick Nakamichi Dragon Decks in there… Sometimes I would go in the high-end room just to press the “open/close” button on the Nakamichi over and over to watch it flip the cassettes. At the other end of…

How to Sell a Domain Name for a Profit

March 10, 2018August 10, 2018 midlifecroesus

Understanding how to sell a domain name can provide you with a fun hobby, an investment side hustle, and an incremental revenue stream. I have bought probably over 200 domain names and have sold a handful of them. Each sale has been a high return on investment (ROI) – in the 100%-500% range, which handily beats the stock market and even real estate. This article describes what I’ve done a few times to sell a domain name for a profit. How to Sell a Domain Name for a Profit The…

How to Do Email Marketing in 5 Steps

March 2, 2018March 3, 2018 midlifecroesus

Learning how to do email marketing for your online business can make all the difference in your levels of success… One of your online marketing obligations is to build a healthy email list and market to it successfully. The good news is the process for how to do email marketing can be broken down into five basic steps: List creation Segmentation Deliverability Marketing objectives Branding A sixth step, or best practice, could be added as well: Analysis. For this article we’ll focus on the first five steps. How to Do Email…

How to Apply Warren Buffett’s 2018 Letter to Your Side Hustle

February 24, 2018February 25, 2018 midlifecroesus

Today, February 24th, 2018, Berkshire Hathaway released Warren Buffett’s 2018 letter to shareholders. Each year the “Oracle of Omaha” releases his letter to investors. It is always an interesting and educational read. The Chairman of Berkshire Hathaway has a folksy, avuncular style and frugal spending habits that seem to contradict his billionaire status. Each paraenetic point in the letter gives insight into his investing success and business acumen. This year’s letter is only 16 pages and does not disappoint. It even includes a poem by Kipling. Much of Buffett’s wisdom can be extrapolated…

5 Simple Steps to Start an Online Business

February 20, 2018February 21, 2018 midlifecroesus

If your dream is to start an online business and work on it in your spare time, I’ve got great news for you. This opportunity really exists… and it’s achievable. Also, there has never really been a better or easier time to start an online business. Indeed, I believe building an online businesses should be part of anyone’s long term financial plan and a lifetime income stream. How to Start an Online Business There are many types of online businesses you can start… This article focuses on using WordPress as the…